Week 18: Summer in NYC. NYC Shopping Guide + Rosegal Look

New York City Shopping Guide by blogger Ulia Ali. Шопинг гид по Нью-Йорку от блогерши.

When I came to NYC for the first time I was amazed by how different the shopping experience is from the experience in London and Paris. Manhattan has one of the biggest flagship stores in the world (including a massive H&M), an exhilarating amount of department stores (who knew there could be so many in one city), and a really impressive range of designers and products. From the small independent boutiques offering a limited edition of 20s style pieces or even Medieval inspired clothing, to luxury evening gowns by famous Israeli designers, you can find practically anything in this city.

Today I am sharing some of my favorite places to shop in New York along with my look created in collaboration with Rosegal. Rosegal is an online store that offers a wide range of clothing and accessories for very affordable prices. They ship fast and so far everything fits me perfectly (I usually order a size XS or S, whichever is the smallest size in that style).

NYC shopping guide. Ulia Ali wearing Rosegal off-the-shoulder top in powder blue.


top | jeans | similar bag (+ LOVE this bag) | Heels (similar here)


In New York you can easily shop all over Manhattan, however I recommend you start in Soho (Spring or Bleecker St stations get you closest to the shops). 5th Avenue may be the most famous street for shopping, as depicted in films and TV shows, but it is more for luxury boutique hopping because and it has much less diversity in brands. 


One shop where I ALWAYS find something I absolutely love is Club Monaco. The brand is surprisingly not as well known in Europe, and prior to moving to the US, I had never even heard of it. I usually shop at the 536 Broadway location, but check here for their other stores' addresses. 

What will you find in Club Monaco? Stylish minimalistic fashion made from high quality fabrics, items in delicious pastel palettes, and LOTS of whites.

Price range? $150-$300, but totally worth it!


Mystique Boutique

Sexy hot homewear. Ulia Ali

Mystique Boutique is one of these no-brand-stores that you may be a little embarrassed to shop at, but when you do, you end up leaving with quite a few cool items. I bought this grey bodysuit and pants in Mystique last January and was wearing it around the apartment.

I shop at 454 Broadway, but they have other locations. Here is the full list.


What will you find in Mystique Boutique? All the trendy, sexy clothes that insta-girls wear.

Price Range? Extremely cheap! $5-$30.


& Other Stories

Beautiful store located at 575 Broadway sells a wide range of fashion and beauty items designed in Paris and Stockholm. &Other Stories is a brand under the H&M group, but their collections are much more sophisticated.

What will you find in Other StoriesOriginal designer clothes and beautiful, stylish dresses of great quality, amazing jewellery and accessories.

Price Range? Very reasonable for the quality and design: $50-$150

Armani Exchange, Steve Madden, Brandy Melville, Zara


Armani Exchange (568 Broadway) is great for quickly finding a simple yet great-looking t-shirt or a classy, high quality dress for an affordable price. Steve Madden (540 Broadway) is my go-to place for any kind of shoes (amazing designs and love the price point). And I only discovered Brandy Melville (499 Broadway) a few days ago, but I already love their range of cool crop tops, sexy open back rompers and other fashion items for young women. And of course Zara. Well, do I have to explain why I love Zara?! The biggest Zara is located at 666 5th Ave, but I like the one on 503 Broadway.

Price Range? All four stores have a similar price range of $30-$100 on average.

Blogger shopping. Where to shop in New York? Покупки в Нью-Йорке.


Eco-friendly brand that makes gorgeous, trendy clothes that don't kill the environment. Located at 23 Howard St.

Price Range? A little bit on the expensive side, but thinking about how you are kind of saving our planet while shopping is soothing ;)


ABC Carpet & Home

888 Broadway

One of the best and most lavishly decorated stores I have ever been in! You can not only find amazing furniture and decor items, but you can also shop for artisan clothes, jewellery and books. Also check out ABC’s restaurants - ABC Kitchen and ABC Cocina.

ABc home store
Where to shop in Soho?

There are many department stores in Manhattan, including my favourite, BarneysMacy's and Saks Fifth Avenue, however I try to avoid being inside these stores for too long in the summer. But in winter time, they are my saviors!

On 5th Avenue definitely pay a visit to the iconic Tiffany & Co

5th Avenue also hosts the biggest H&M store in the world (589 5th Ave).

Покупки в Америке. Где что покупать!


New York has so many great bookstores, big and small, general and niche, that I could dedicate a whole post to them. My favorite is the gorgeous and sophisticated Rizolli (1133 Broadway at 26th St), and the famous Strand, which is perfect for those who love getting lost in a sea of books.


120 Thompson St

Custom hat shop with a retro vibe selling an array of beautiful hats. They also take custom orders! 

Make Up Your Mind

Sephora is a paradise for beauty product lovers and they are located all over Manhattan, but I also love to visit the Tony Moly shop in Koreatown (35 W 32nd St) for moisturisers and masks in fun packages.

What about men?

RRL is one of the best men's store I have ever seen. Ben buys most of his clothes at Double RL to both my greatest pleasure (real gentlemen's clothing with a bit of a retro vibe. Yum!) and horror (everything is quite expensive). Go there for classic double breasted jackets, 20s style suits or American Old West inspired pieces.

Of course there are so many more places I could talk about and probably will in one of my future posts, however today I have tried to cover my main shopping destinations in Manhattan. What's your favorite store in NYC? And let me know if you have any questions. Please ask them via our Facebook page



Week 14: Park City. Zara Dress, Sunflowers and the White Barn

Blogger in Park City Utah in front of the famous White Barn

Today I am sharing a perfect summertime look with you that was shot next to the famous White Barn in Park City. I bought this dress and hat from Zara a few weeks ago (how amazing is their new summer collection?!) and I think they go together perfectly. Hats have become my new obsession and I have purchased at least 6 new headpieces in the last two months, so be prepared to see much more new looks with hats soon :)

Zara dress and hat. Summer collection 2016 2017. Photo of Ulia Ali
Ulia Ali in Park City, Utah
Blogger in Park City, Utah wearing Zara hat and dress.
Zara hat, sunflowers. Details of the look
Model and blogger Ulia Ali in Park City, Utah.
Farmer girl life! Fun outfit post.
Ulia Ali holding sunflowers and wearing ZARA dress.
Ulia Ali in Park City, Utah. Wearing Zara Dress.
Beautiful state of Utah. Blogger Ulia Ali.
Top American blogger. State Utah. The White Barn 2016
McPolin Barn and red tractor.
Details of the outfit
Mountains of Park City, Utah. Visit Park City!
Zara Look with sunflowers. White McPolin Barn in Park City on the background.

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